Knowing What Is Important

Michael G Ethridge, publisher of The Kendall Gentleman, Boerne, Texas

We’re pretty good at keeping score. We count the money in the bank, the years on the job, the square footage of the house, and the names in our phone. We watch numbers rise and fall and let them tell us whether we’re moving forward or falling behind. Somewhere along the way, it gets easy … Read more

BetterMENt: Before It Becomes a Memory

Blurred hallway scene with silhouetted figures walking through a school corridor at sunset, symbolizing uncertainty, growth, and the emotional challenges of young adulthood.

It’s strange how life speeds up without asking for permission. One moment, I was a freshman walking into high school for the first time, unsure of everything, where my classes were, who I would sit with at lunch, or even who I was going to become. I remember standing in the hallway, trying to act … Read more

BetterMENt: The Power of Our Word

Two men in suits shaking hands, symbolizing integrity, trust, and the strength of keeping one’s word.

We are all familiar with the phrase “A man’s word is his bond”. It means that a person’s word, their spoken promise, represents a sacred obligation. We trust them to keep it, and we see it as a binding commitment. The phrase embodies the timeless principles of integrity, trustworthiness, and reliability. By living into “Our Word” with … Read more

Publisher Note: Thank A Veteran

Michael G. Ethridge, publisher of The Kendall Gentleman, photographed outdoors in Boerne, Texas, for his November 2025 “Thank a Veteran” message.

Every November, we set aside a day to honor the men and women who have worn our nation’s uniform. But for most of us, gratitude should not be something we circle on a calendar. It should be part of how we live. Both of my grandfathers were veterans, and three of my four grandparents worked … Read more